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Writing & Creating Your eBook Part 2

Brain Vomit | Editing | Beta Readers | Pre-Sales

Brain Vomit

This is one of my favourite things. It’s the first draft and is about getting everything down that your brain is thinking about that particular subject. Don’t worry about spelling or grammar at this point, just keep writing.

Then when you’re done with a chapter (if it’s non-fiction, but the whole book if it’s fiction) rearranging it to make sense and have flow. Flow means it has a logical path from the first sentence to the last, without any weird interruptions, confusing words (that aren’t explained on the page), or links that might send them away from the page.

Personally I think if you want to add links it should be done at the end of the book or each chapter if need be. Any link within the text can send the reader elsewhere before they’ve finished reading your book without any guarantees they will come back.

If your book is the first part of your funnel you want them to make it to the end.

The added advantage of brain vomiting section by section is that you can do your first bit of editing section by section. Once you’ve finished a section or your days writing you can edit for flow and clarity before moving on to the next. This will make your job simpler later on.



Don’t rely on word to be able to find all your mistakes, it rarely does.

You can try the Hemmingway app and/or Grammerly. But don't just assume the apps are right - neither of them are always right. They are just for assistance.

Self-edit and then send to a professional editor and proofreader if you can. Some mistakes are acceptable but too many and your reader will ditch you for someone else.


I quite often use family and friends for this who I know will be more than happy to point out my stupid mistakes. My publishers use paid proof-readers on books I publish through them, and there job is to spot the mistakes that the editor didn’t, make sure any specific requirements from the publisher have been fulfilled. Some mistakes slip in during editing and it is the hope the proof-reader will find them.

But if you can’t afford a proof-reader, make sure to have someone you know has really great English (or whatever language your book is written in) and will point out the mistakes, not just tell you it’s all good ‘cause they love you.

Beta Readers

Are like first adopters, they are the people who get a great deal on your product because it’s not quite finished, and if they love it go on to be your biggest fans, or at least give you a decent review and let you know how it could be improved.

If you already have an email list or following you can offer it to these people at a discount or for free for a limited time in exchange for a review. Not everyone who takes you up on the offer will give you a review but they might share the book and tell others.

I advise against buying reviews, they rarely look genuine and don’t really do you any favours.

If you don’t have a list ask those you know to read it and review it whilst it’s free, and don’t worry if it’s not five star reviews, anything above 3 stars is a win and a mix is always good.

The pre-sales - a little courtesy

If you had pre-sales you can send the book directly to them at the same time as the beta readers or even before, let them know there may be some updates made and you will provide them with a new copy if and when that occurs.

If you aren’t going to make your deadline let them know in advance, keep them updated, send the first few chapters to keep them interested.

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